Jean-Claude Beton, Algerian-French engineer and businessman, founded Orangina (d. 2013)
Jean-Claude Beton (January 14, 1925 – December 2, 2013) was an Algerian-born French businessman, agricultural engineer and entrepreneur. Beton was the founder of the French soft drink maker, Orangina. He is credited with transforming Orangina from a little known citrus soda first manufactured by his father, Léon Beton, into a major global brand. Beton launched Orangina's iconic, signature 8-ounce bottle in 1951, which became a symbol of the brand. The bottle is shaped like an orange, with a glass texture designed to mimic the fruit. In 2009, Beton called Orangina the "champagne of soft drinks," saying that "It doesn't contain added colorants. It was and still is slightly sparkling. It had a little bulby bottle."
1925Jan, 14
Jean-Claude Beton
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Events on 1925
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